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Journey

Culture

Inside the studio with Landor New York’s Wally Krantz

March 27, 2017

What drives successful design? When is a concept really finished? How do Landor designers create inspired ideas for some of the world’s largest global brands? This year, we’re sharing the inner workings of our studios around the world through our “Inside the studio” series. We’ll speak with some of our top creative minds and ask them all sorts of questions about what it takes to produce innovative, award-worthy, effective work.

Up first: Landor New York’s executive creative director, Wally Krantz.

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Culture

Little Yellow Book: Ronita Mukerjee

February 11, 2017

The Little Yellow Book is a series of short interviews with different members of the Landor team. You can find out more about who they are, what they do and what inspires and motivates them to do what they do.

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Thinking

Brand Experience

October 7, 2016

By Shradha Bhatia

Consumers expect brand experience to be great, and will post their verdict. Inspiring employees to deliver the brand promise is the key.

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Work

PickMe: Empowering Sri Lanka

July 20, 2016

The Sri-Lankan start-up PickMe did not want to be another Uber. They wanted to do more by empowering their drivers as well as their riders. We found a way to bring their vision to life.

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Culture

Dear Walter

July 7, 2016

Palakshi Naha, Marketing Manager at Landor Mumbai decided to write to Walter Landor to commemorate his legacy of 75 years.

Dear Walter,

It’s your birthday in a few days and I thought it would be the perfect opportunity to write you a letter, to congratulate you and to thank you.

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Culture

Landor Mumbai Turns 8 Today!

February 3, 2016

It was this day eight years ago that Landor cemented its commitment to India by starting operations in Mumbai.

We’ve come a long way since the early days and today we are a full service, fast growing and award winning office that has had the privilege of creating or revitalising brands in India including Café Coffee Day, Vivanta, Mahindra, The Park Hotels, Azva and Joyville amongst a host of others.

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Work

How Prototyping Helped in the Speedy Creation of a New Brand

November 30, 2015

When Simpolo Ceramics from Morbi, India, and Emil Ceramica from Fiorano Modenese, Italy, joined forces to create a new suite of offerings for the Indian surface materials market, we were tasked with creating a new corporate brand that spoke strongly to the strategic direction of the joint venture and united both the partners in their vision. The new company will be using a new technology to manufacture large ceramic slabs for flooring, marrying the best of Italian design with Indian manufacturing, to disrupt the market.

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