The Little Yellow Book is a series of short interviews with different members of the Landor team. You can find out more about who they are, what they do and what inspires them to do what they do.
What drives successful design? When is a concept really finished? How do Landor designers create inspired ideas for some of the world’s largest global brands? This year, we’re sharing the inner workings of our studios around the world through our “Inside the studio” series. We’ll speak with some of our top creative minds and ask them all sorts of questions about what it takes to produce innovative, award-worthy, effective work.