Culture

Landor Creative Champions: The power of the heart and the mind

January 6, 2017

An original idea. A passionate execution. When combined, we are at our creative best.

Our ability to combine the power of our mind and the spirit of our heart to tackle a challenge is what makes us unique. The mind is our source of spark: an original idea never thought before. The heart pours out the passion to make this idea powerful. One that surprises you, that is stunning, that evokes an emotion and eventually, makes an impact.

As branding experts, we are on a quest to do this every day. To develop original, spectacular and impactful solutions for our clients. In this journey, we often look at the best to learn and get inspired.

Landor Creative Champions is a battle of creativity that serves as a platform to bring out the very best from the 27 offices of Landor. It encourages us to put our best foot forward. To bring our A game to the ring. A chance to emerge as the champion. And most importantly, to learn from each other.

What’s the prize? Glory and the Golden glove.

In 2016, Landor Mumbai was designated to design the posters. A challenge in itself. The posters remind us of what’s at stake. Our creative team put their heart and mind in creating these.

The result: Two intricately designed posters using the simple art of paper craft. The process of layering was used. Each layer of paper was individually illustrated with design. This was then cut out by hand and then perfectly stacked one on top of the other. A design with depth and meaning in every layer. Literally.

See more of our work on: landor.com/work

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