Culture

    The Little Yellow Book : Simon Bell

    September 4, 2017

    The Little Yellow Book is a series of short interviews with different members of the Landor team. You can find out more about who they are, what they do, and what inspires and motivates them to do what they do.

    Simon Bell is the Executive Director Strategy, for Landor South-East Asia Pacific & Japan. Being a true-blue Aussie, he is deeply passionate about sports and enjoys high energy sports like tennis, rowing and surfing. Having started his career as a designer before moving to strategy, he is a veteran in the world of branding, and brings with him over 20 years of experience.  He believes in the power of simplicity but does not shy away from the new and the bold. His work is characterized by path breaking insights that help brands embody the Agile Brand characteristics. Some of Simon’s work at Landor includes the iconic Australian Open and Malaysia Airlines rebrand.

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  • Work

    Inside the Studio with Walter Landor

    In celebration of our founder’s birthday this month, we’re doing a special Inside the Studio feature on Walter Landor. As an acclaimed designer and founder of Landor, Walter was invited to give the 1985 commencement speech at Art Center…

    July 17, 2017
  • Culture

    Celebrating Walter’s Day

      9th July is Walter’s Day, the birthday of our founder, Walter Landor. On this day, Landor’s global offices conduct various creative activities to celebrate Walter’s bold spirit of adventure that lives on till today.…

    July 14, 2017
  • Work

    Simply Digit: Launching a new insurance brand

    Introducing Oben Insurance Let’s face it: Insurance today is very similar to aircraft designs of the sixties. It’s cumbersome and complicated, with unending operating manuals (in the form of policy documents) and pages upon…

    July 7, 2017
  • Culture

    The Little Yellow Book : Kurnal Rawat

    The Little Yellow Book is a series of short interviews with different members of the Landor team. You can find out more about who they are, what they do, and what inspires and motivates…

    July 4, 2017
  • Work

    Fundamentals of great design: Courage

    Effective packaging is a crucial part of the marketing mix for CPG brands, and it is only becoming more so. Your package is one of the most fundamental aspects of your brand, second only…

    June 27, 2017
  • Culture Work

    Landor Mumbai welcomes the Global Team

    Landor Global organized a storytelling event in Mumbai, for its senior management from the network. With the global team’s presence in our city, we took this opportunity to warmly welcome and closely interact with…

    June 15, 2017
  • Thinking

    How branding can help humanise our megacities

    Along with the rise of megacities is the rise of equally mega developments. From East London to Guangzhou in China, huge faceless canyons of concrete and glass are springing up every year that dwarf…

    June 12, 2017
  • Thinking

    Smell, taste, sound: Getting sensory branding right

    Apple accessories company Twelve South normally sells things like docking stations, covers, and cases. But the latest product in its portfolio is the New Mac Candle that, when lit, emits the smell that is released from…

    May 15, 2017