Rekindling the Blackberrys brand

    March 19, 2018

    Once upon a time, success looked like a man in a conventional black suit and tie. Well, that time has passed. The workplace has changed, and the traditional and safe attire which once dominated the wardrobe has been traded in for options that better reflect the modern man’s dynamic aspirations. 

    Continue Reading

  • Delhi Art Gallery

    DAG: Democratizing Art in India

    When was the last time you visited an art exhibition? When did you last learn the name of a new Indian artist?   Chances are, it’s been a while. And this is exactly what drove Delhi…

    February 11, 2018
  • Work

    V-Guard: A Big Leap Forward

    This is a story of ambition. But more importantly this is a story of a vision. A relentless vision that took birth with one lakh rupees and forty years later has grown to become…

    February 7, 2018
  • Thinking

    What Cities & Brands Have in Common

    by Ronita Mukerjee I travel a fair bit for work. Despite the countless number of times work takes me around India, I am always struck by Calcutta’s laid-back charm, Bangalore’s cosmopolitan buzz and Delhi’s…

    January 10, 2018
  • Work

    Getting ready to Smaaash

    Competitive streaks, peals of laughter, drinks slurped through straws, virtual reality, the snap of the camera shutter crystallizing lifelong memories. The buzz of activity and excitement hits you all at once the moment you…

    December 21, 2017
  • Work

    Godrej Nature’s Basket: Making food interesting again

    Changing food and expectations The 2007 Pixar film, Ratatouille brought us the message, “Anyone can cook”. A decade later, in the age of MasterChef and #foodporn­­­­ this has never been truer. Godrej Nature’s Basket’s…

    November 30, 2017
  • Thinking

    7 Ways The Packaging Game Has Changed

    Co-authored by Sanjana Mathur, Ronita Mukerjee & Hiren Dedhia It’s November, and those of us who have been glued to our desks all year long are already gearing up for December. Here at Landor…

    November 24, 2017